How Promo Products Can Make a Lasting Impression
Jan 28
How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how ...
Continue ReadingBranding 101: What Makes a Brand Powerful
Jan 21
A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, an...
Continue ReadingYour Brand Is Your Business - Market It!
Nov 30, 2025
As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...
Continue ReadingWhy You Should Be Having More Fun at Work
Sep 9, 2025
In the past, the words "work" and "fun" were two very different concepts that could never be caught in the same sentence. The old school rationale taught us that if you are enjoying yourself at wor...
Continue ReadingHow to Make Rush Orders Less Stressful
Aug 10, 2025
Whether you just found out you need products for an event soon, or someone forgot to place an order, sometimes rush orders just happen. And that's okay! Getting your order in last minute doesn't me...
Continue ReadingThe History of Promotional Products
Aug 3, 2025
If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products h...
Continue ReadingHow to Put Together an Onboarding Kit
Jun 27, 2025
Employee engagement starts the second a new employee walks in the door, so it's important for companies to make a good impression on their first day! The onboarding process shouldn't just be about ...
Continue Reading6 Helpful Tips to Address Unhappy Customers
Apr 24, 2025
It's the moment you dread. The phone call you don't want to pick up. The review you're scared to address. Responding to unhappy customers seems like a chore. It can be overwhelming and humiliatin...
Continue ReadingLeading the Workplace: How to Develop Your Leadership Skills
Mar 20, 2025
Do you want to lead? Or, are you already in a management or supervisory role and want to be the best leader you can be? Then we've got good news for you. No matter what your current position is lik...
Continue Reading6 Benefits of Customer Loyalty Programs
Feb 27, 2025
Everybody loves getting new business - it's exciting! Because new customers are so crucial to growing a business, many companies pour the majority of their marketing time and energy into generating...
Continue ReadingUsing Customer Profiles to Find the Perfect Promo Products
Jan 29, 2025
When business owners are asked about the customers they serve, many times, their response is: "Well, we serve everyone..." If a company served everyone, it would be impossible to build a successfu...
Continue Reading6 Books That Every Business Owner Should Read
Dec 3, 2024
As business owners, it's crucial to understand the trends that affect your industry and your company. Each day, you consume an incredible amount of data, statistics, and research. However, it's als...
Continue ReadingHow One Hour Can Determine Your Success
Nov 25, 2024
After working a long, tiring day, all you want to do is plop down on the sofa and watch TV. The thought of laying on the couch spending hours of mindless activity is tempting to most. In fact, the ...
Continue Reading6 Reasons You Need a Company Store
Oct 28, 2024
As more and more companies turn towards e-commerce, shopping online has never been easier or more enjoyable. Ordering branded products is no exception! Company stores give you a convenient and comp...
Continue ReadingWhat’s Up With Unboxing Videos? The Trend You Must Try
Oct 6, 2024
We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to prod...
Continue ReadingHow Promo Products Can Tell Your Brand's Story
Sep 14, 2024
Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storyte...
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